BrandYou Digital Marketing Agency, an award winning and Agriculture Marketing Agency Canada partnered with Novum to improve its brand visibility and create a stunning Website Design for Agriculture Company. We delivered a distinctive logo, consistent visual elements, and compelling messaging, making us the best service provider of brand identity companies in Canada.

Client – For over 60 years, Novum has been redefining refrigeration technology for leading retailers of frozen food across the globe. They have a rich and enviable “Trophy Board” of industry-changing innovations, advances, and technologies to our name. 

Their award-winning LEAP™ Technology, developed with customer collaboration at the Novum Refrigeration Labs in Dublin, accelerates future-proofing and global growth of frozen food retail. Novum is busy bringing its disruptive technology to the retail industry which has the power to change the face of the industry forever.

Type of business Retail & technology food industry

Services provided – Project-based, consulting & ongoing support


  • Client


  • Industry

    Retail & technology food

  • Timeline



Our Process

We laid out a plan and strategy for their website design and development which included their existing services. We provided the client 3 design mock-ups and layouts from which they chose the one which fit the brand identity. From content we also provided them with guidance

What we provided
  1. Consultation to see all issues internally and externally
    ● Reccomendations to change the brand’s perception
    ● Naming – product alignment
    ● Naming - Global registered trademark
    ● Visual identity for product logos
    ● Guidelines for all product names
    ● Brochures for all products
    ● Create company symbol
    ● Presentation folder
    ● Branding of vehicles
    ● Website design UI and UX
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We imagine, design, and engineer brand programs and platforms for today’s most innovative companies.

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