They are a government department sponsoring the food sustainability process from farm to table. Focused and serving European countries, Poland, Czech Republic and future extension to European countries. The company has branches in America and Ireland and the Operations Director and EU Head of Sustainability is Irish.
TYPE OF BUSINESS – Agricultural Food Industry supply chain.
SERVICE PROVIDED – Project based and Consulting.
What we provided
- Brand Naming
- Brand identity system
- Brand style guide
- Brand Guidelines
- Social Media, web and digital designs
Challenges we faced – A few weeks’ deadline to develop naming and brand identity system for European food sustainability program similar to McDonalds, through online meeting.
Solution – A weekend of full immersion and another week to develop names followed by the creation of storyboards for presentation to head managers. We made the process really simple for the client and everything was done online without meeting in person.
Timeline – Less than 8 weeks